KPN (biggest telecommunication company in The Netherlands) new fibre-optic technology is set to revolutionise consumers’ experience. The agency, TBWA/Neboko wanted memorable visual storytelling to communicate quite complex information. Mischa’s solution was a mixture of live action and animation, combining hand crafted background elements combined with super high-tech foreground light effects to illustrate the fibre-optic technology capabilities.
Directed byMischa Rozema. Production by PostPanic
Role: Design, Compositing